Internet usage is increasing day by day with the developing technology. Search engines that every internet user uses at least once a day are indispensable for internet usage today. According to the data obtained as a result of the researches, there are more than 4 billion internet users and more than 1 and a half billion websites. This situation brings search engines to an important position in our lives.

Different sites should be visited in order to obtain information, shop, share and perform many activities. Web addresses called URLs are used to access these pages. Search engines provide quick access to the desired area. In this way, time savings and a significant benefit in the flow of life are provided.

What is a Search Engine?

What is a Search Engine

As the name suggests, search engine means is a mechanism that enables access to information that is curious or desired. It is generally used to provide access to the data sought on the internet. The web robot consists of three different components such as a search index and a user interface. The most frequently clicked websites are listed according to the searched word or phrase.

The first search engine was created by a university student in 1990. Later, development work was carried out over time, but no large-scale investment was made until the end of the 90s. Subsequently, with the technological developments and the establishment of Google, significant developments occurred. As a result of the investments made afterwards, significant gains were obtained and it has been reached today.

How Search Engine Works?

most popular search engines

After giving the answer to the question of what is a search engine, it is useful to talk about how search engines work. The robot travels between the websites and the links they send to each other and protects the content of these pages. These contents are indexed within themselves and made suitable for search. The user interface enables searching for existing indexes.

In order to reach the searched pages, the desired word is written in the specified field and then the search button is clicked. Some sites register themselves on the search engine. Thus, they can become more available. There are websites that index words to stand out and be found among millions of sites on the Internet. These services include types such as search index, search engine and metasearch.

The search index categorizes the information. Featured information. A search is made from the summary information specified by the website owners. The search engine displays whatever the searched word is, on which site it appears. Sites that perform searches on more than one search engine are called Metasearch. Today, there are many search engine names like these.

What Are The Most Popular Search Engines?

most used search engines

We are going through periods when it is very easy to access information with developing technology. Search engines are the most important provider of fast and easy access to information. They offer access to the information, product or even the person we want to reach with a single click. For this purpose, many search engines exist in a virtual environment. We have compiled the most frequently used and most popular search engines for you.


Google search engine is the most used search engine in the world. It is also the most popular of Google’s products. It is known that almost 70 percent of the search engine market belongs to Google. The tech giant is always improving and wants to improve its search engine algorithm to deliver the best results to the end user.

Google search engine

With its ever-evolving algorithms, a dominant online advertising platform, and personalized user experience, Google captured a global market share of 87%. The search engine giant catalogs the browsing habits of its users and shares this information with advertisers and other interested parties. Google offers its users an easy-to-use interface and a great personalized user experience.


Yandex is a search engine that exists in a souvenir area in our country and is very popular in Russia. Belarus, Kazakhstan, Turkey, and very often used in Russia. Overall it is very easy to use. In fact, it is known to be very high quality in some vehicles. It is seen as one of the biggest competitors to Google in this field with its translation, mapping, analytics, cloud storage, mailing and mobile applications.

Yandex Search Engine

Yandex is rapidly progressing to become a good alternative search engine with its services. Site view is liked by its users. It also allows you to search by options such as news, photos, pictures and videos. If you’re looking for a search engine outside of the US, Yandex, the Russian search engine, is a pretty good choice.


Ranking second among the best search engines in the world, Bing provides high quality services with Microsoft assurance. In fact, it can be said that it provides better service than Google in certain aspects. Bing has a rewards program that allows you to collect points while searching. These points can be used in Microsoft and Windows stores.


Bing is also very useful when it comes to searching with images. In addition, Bing can be a great YouTube alternative with the video search optimization it provides. The biggest difference from Google is that Bing search engine does not advertise in the search results. It stands out as a major competitor to Google with its number of users.


Yahoo has existed as a search engine much longer than Google. In addition, many people still use Yahoo frequently. In addition to the search engine, the platform also includes e-mail, communication and similar applications. Its hugely popular homepage receives more than 7 billion page views per day.

Yahoo Search Engine

In addition to the Yahoo website search engine, it also offers many alternative services such as news server, e-mail service, shopping site, game and travel information. It also serves as the default search engine in browsers such as Mozilla Firefox. It is used all over the world with its many language options. The search engine with a large number of users is liked by its users.


Baidu works as the search engine of the world’s largest artificial intelligence and internet company based in China. In addition to being a search engine, it offers around 57 search and community services such as maps, online encyclopedia, cloud storage service, keyword-based discussion form. It has been serving all over the world for more than 20 years.

Ask is, as the name suggests, a search engine based on asking questions. If you do not ask questions to the search bar, it is defined as an application that returns search results and brings similar results. has been providing worldwide search engine services since 1996. It brings you relevant websites for access to the most useful information when you ask any questions.


If you are looking for privacy online, DuckDuckGo is the most suitable search engine for you. DuckDuckGo, a very popular search engine with the privacy it provides, does not track you and your activities and does not compare with advertising. It distinguishes itself from other search engines by showing all users the same search results for a particular search term, without separating users according to specific profiles.

What is Search Engine Optimization?

Search engine optimization is defined as a system that helps search engines to scan and understand websites more comfortably, optimizes websites by making them suitable for their own criteria, and increases them to the top of search engine searches with the help of keywords. It is also known as SEO (Search Engine Optimization).

wordpress seo optimization

It makes the website appear in the first place in the search engine with the help of keywords, which are the words that users frequently type in search engines. Especially for commercial sites, it is aimed to be found easily by the search engine as a result of some technical corrections by experts inside and outside the site. Considering its economic contribution, SEO studies are carried out with great importance by websites.