Bottega Veneta celebrates craftsmanship, Zara goes digital … L'Impératif Madame

Bottega Veneta celebrates l & # 039; crafts, Zara goes to 12; digital time .. . L' Imperative Madam

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Bottega Veneta celebrates l & # 12; crafts, Zara goes to 039; digital time. .. L' Imperative Madam

Bottega Veneta celebrates l & # 039; crafts, Zara goes to 12; digital time .. . L' Impératif Madame We have explained the details of the news, step by step, below. Bottega Veneta celebrates l & # 039; crafts, Zara goes to 12; digital time … L & # 039; Imperative Madame Keep reading our news. Here are all the details on the subject.

Bottega Veneta celebrates the & # 039;Arts and crafts, Zara goes to l & # 12; digital time … L & # 12; Imperative Madam

Back to what the editorial staff absolutely wants to share this week.

Spring at Saint Laurent

Saint Laurent unveils the photos of a shoot for the spring season 2021.

Saint Laurent / Photo Press

Fashion is always one step ahead. And if winter has just arrived, it is spring that is already coming to the fore at Saint Laurent. The brand launched its Spring campaign 1900 with an all black and white shoot by fashion photographer David Sims. With the first heat, the skin is gradually uncovered under the cuts and lace of Anthony Vaccarello. On the menu: pants with fringes, flowing shirts and a leather bag. For the summer season which promises to be chic and elegant but always in a rock style.

Bottega Venetta celebrates the “Bottegas”

Bottega Veneta celebrates craftsmanship by offering its visibility to small Italian shops.

Bottega Veneta / Photo Press

Bottegas or “boutiques” in Italian: the Italian house is getting closer to its roots by highlighting twelve small “Bottegas”. And offers them a good visibility by welcoming their products in its Milanese windows. All from the boot, these creators are above all put forward to celebrate their excellence, backed by a historical know-how that exists from generation to generation.

Zara goes digital

Zara collaborates with Ader Error for an unprecedented collaboration.

Zara X Ader Error / Photo Presse

The Spanish giant is looking sweet to the new generation. And what could be better than seizing on digital to seduce them? Zara thus invites its followers to meet in the metaverse, a digital universe of avatars created by the Zepeto application, to discover its brand new collection in collaboration with the South Korean brand, Ader Error. On the program: down jackets, coats, sweaters and accessories. Users of the application will also be able to obtain them in the Adher X Zara virtual store as in “real” life stores. A collaboration more connected than ever.

Levi’s launches jeans guaranteed for life

Levi’s unveils their jeans with a lifetime guarantee.

Levi’s Strauss / Photo Press

The famous American denim brand has decided to bet on durability and technology with its new jeans. Start 2022, it will launch a new version of its most iconic product, jeans 46, in organic cotton and circulose, a recycled and recyclable denim material. An exclusive series in very limited edition, entitled NFT, will support this launch. Guaranteed for life thanks to the NFT certification, ten jeans will be put into play through a draw in all Levi’s stores in France.

Thanks to NFT certification technology, jeans can be repaired at Levi’s Store on the Champs-Elysées. 2077190